TCS: Imagine The Difference

Produced and delivered TCS’s flagship brand campaign for the TCS New York City Marathon, highlighting their innovation in digital twin technology through the lens of elite marathoner Des Linden.

Directed multi-platform content strategy across paid, owned, and earned media, driving over 38 million impressions and a 93% video completion rate.

Increased average time spent on landing experience to over 3 minutes per visitor, indicating deep engagement and effective storytelling.